ETF Inflows & Outflows


Performance Leaders & Laggards

Source: ETF Action; flows and performance data as of 5/29/25; performance data excludes leveraged and inverse products
Weekly ETF Reads
Wall Street’s Rush to Launch Vanguard-Style Funds Draws Warnings by Emily Graffeo and Vildana Hajric
“For mutual funds drawing inflows or net zero flows, there should be no issues, but for ones with outflows, there’s a potential risk for the ETF holders.”
Goldman Sachs Adds ‘ETF Look Through’ to Direct Indexing Strategy by Diana Britton
“As their clients’ ETF exposure grew, their direct feedback to us was that they want us to consider current ETF exposure and tax consequences when merging their equity assets.”
‘Something is happening’: Why BlackRock is backing a boom in bond ETFs by Nour Azhar
“Despite their growth in popularity, bond ETFs represent just 2% of the underlying fixed income market, compared to equity ETFs’ 10% of the stock markets.”
Actual ETF Innovation: F/m’s Compoundr Dividend Hack by Dave Nadig
“There’s no magic here. This is actual investor-focused innovation.”
Newly Minted ETFs Buck Vanguard Effect as Fees Hit Record High by Emily Graffeo
“The ETF market in 2025 looks more like a speculative arcade than a cost-cutting utopia.”
BlackRock’s Bitcoin ETF no outflows streak snapped just shy of $70bn by Kyle Baird
“Absolutely bonkers for a one-year-old.”
ETH, SOL ‘very rare’ staking ETFs may launch imminently — Analysts by Ciaran Lyons
“The first Ethereum and Solana staking ETFs could debut in the United States within weeks.”
ETF Post of the Week
I recently had the pleasure of sitting down with Bilal Little, Director of Exchange Traded Funds at the New York Stock Exchange. Visting the iconic NYSE is always a treat. Talking ETFs there? Even better. We had a wide-ranging conversation about ETFs and the importance of ETF education (very generously recapped here). Enjoy!
New ETF Central episode! @ETFStore President & @ETF_Institute Co-Founder @NateGeraci joins @BilalSLittle, NYSE’s Director of Exchanged Traded Funds, to discuss the role of advisors, the adoption of crypto ETFs, and more!
— NYSE 🏛 (@NYSE) May 28, 2025
📺 YouTube: https://t.co/hKe6wmWVP1
🎧 Spotify:… pic.twitter.com/gprZkjxObE
ETF Chart of the Week
Despite recent market turbulence, ETFs are on a record-breaking pace, pulling in a whopping $460 billion in the first five months of the year. Like the U.S. Postal Service says:
“Neither snow nor rain nor heat nor gloom of night…”
Bonus stat: Over the trailing 1-year, ETFs have vacuumed-up nearly $1.3 trillion in new money.
Source: Trackinsight’s Rony Abboud
ETF Prime Podcast
Last week’s ETF Prime featured Paul Baiocchi, Chief ETF Strategist at SS&C ALPS Advisors, diving into key ETF trends, from active and alternatively-weighted strategies to international and thematic ETFs. Plus, VettaFi’s Cinthia Murphy went inside the world of S&P 500 ETFs, exploring several unique angles to the industry’s flagship products.
ETF Pulse
On last week’s episode of ETF Pulse, etf.com Editor-in-Chief Kristin Myers and I highlighted the record-breaking pace of ETF inflows this year – even amid ongoing market volatility. We also broke down what the SEC’s anticipated approval of ETF share classes could mean for investors, examined the ETF implications of President Trump’s executive orders on nuclear energy, and took a look at the debut of the first 1x XRP ETF.
Crypto Prime Podcast
Chen Arad, Co-Founder of Solidus Labs, joined me on last week’s Crypto Prime to discuss how their advanced trade surveillance and risk monitoring solutions are helping firms navigate compliance challenges in the fast-evolving world of digital assets.