Select Page

“It’s actually growing from the ground straight to you, so it’s just like eating a vegetable.  You know what I’m saying?” – Snoop Dogg

About this time last year, two questions I kept fielding were “What is bitcoin?” and “Is there a bitcoin ETF?”.  This year, with bitcoin down 80% from its December 2017 highs, two new questions have arisen: “Should I invest in marijuana stocks?” and “Is there a marijuana ETF?”.  Of course, given bitcoin’s disastrous performance, it would be easy to connect the dots and conclude marijuana stocks are heading for a similar fate.  That could be the case, but along with bitcoin and cryptocurrencies, I don’t believe the marijuana business is simply going up in smoke.  We can debate whether marijuana companies are a good investment, but the topic is here to stay.  The reason?  66% of Americans now support legalization, up from about 25% two decades ago:

Source:  Gallup


Growing support for legalized marijuana has manifested itself at the ballot box, with the recent midterm elections resulting in three more states approving some form of marijuana use.  Currently, recreational marijuana is legal in ten states, with medical marijuana permitted in thirty-three states.

Source:  Business Insider


And, make no mistake about it, marijuana is already big business.  Estimated legal marijuana sales in the U.S. in 2017 were between $5.8 billion and $6.6 billion.  Factoring in black market demand, sales are estimated at between $50 and $55 billion – about as much as people spend on video games, McDonald’s, and Netflix combined!

Source:  Marijuana Business Daily


Note that beer sales top the above chart.  Of course, less than 100 years ago, beer was banned in the U.S. when the 18th Amendment to the U.S. Constitution established the prohibition of alcohol.

Source:  Wikipedia


From 1920 – 1933, the manufacturing, transporting, and selling of alcohol was prohibited (though it wasn’t illegal to consume).  There were some caveats, such as medicinal alcohol which was used to treat various ailments like the flu or toothaches and could be purchased at drugstores with a physician’s prescription (as an aside, legal alcohol sales helped Walgreens grow from around 20 locations to over 500 during the 1920s).  However, the bottom line is “recreational” alcohol was prohibited giving rise to bootlegging, speakeasies, and criminal activity.

Policy and Temperance League Dump Speakeasy Hooch – Prohibition; Photograph by Daniel Hagerman


The 21st Amendment to the U.S. Constitution repealed the 18th Amendment, the first and only time a constitutional amendment was repealed by another.  Looking back now, given the number of liquor stores on every corner, it’s hard to believe alcohol was ever prohibited.  A growing number of Americans are viewing marijuana prohibition in a similar light.

Recreational marijuana was made illegal with Marijuana Tax Act in 1937.  Medicinal use was still legal, but was taxed through a cumbersome process.  That was ultimately replaced by the Controlled Substances Act in 1970, which designated marijuana as a Schedule I drug and federally illegal altogether, right alongside heroin and LSD.  However, at the state level, local laws can allow for recreational and medicinal use of marijuana – which brings us to today.

Given increasing support for legalization, many believe marijuana will follow in the footsteps of alcohol.  Marijuana was illegal in all 50 states until California passed Proposition 215 in 1996, which legalized medical marijuana.  Colorado and Washington were the first to legalize recreational marijuana in 2012.  Now, 33 states have some form of legalized marijuana.  The trend is decidedly towards legalization.  There is something called the STATES Act which, if passed, would amend the Controlled Substances Act and allow individual states to make and enforce their own laws pertaining to marijuana without federal interference.  In other words, as long as individuals are following state laws, they would not be violating federal marijuana laws.  President Trump has indicated a willingness to support the STATES act, a stance which has likely only strengthened as he looks ahead to the 2020 general election where younger voters are even more supportive of legalization.  Along with the recent dismissal of Attorney General Jeff Session and the Democrats taking the House of Representatives, the prospects of marijuana legislation passing have increased.

In the meantime, marijuana is still illegal at the federal level, which presents several issues from an investment standpoint.  For individual marijuana companies, accessing traditional banking services is problematic.  Banks are afraid to run afoul of federal laws.  Handling cash from marijuana businesses could result in charges of money laundering.  Since most banks are federally chartered, they risk losing their charter which would put them out of business.  Because of that, U.S. companies involved in marijuana effectively have to operate on a cash basis and are unable to obtain loans or raise other forms of capital.  Most of these companies are privately held.  Some have started listing on the Canadian Securities Exchange in order to raise money.  However, U.S.-based marijuana companies cannot list on US stock exchanges since, again, marijuana is illegal.

There are a handful of Canadian marijuana companies trading Over the Counter (OTC) on the “pink sheets” – in other words, not on the major exchanges like the New York Stock Exchange or Nasdaq.  The reason they don’t trade on the major exchanges is because they don’t meet listing requirements.  The risks of investing in any of these companies – both privately held and penny stocks trading OTC – goes without saying.  As a matter of fact, the SEC recently published an investor alert titled “Marijuana Investments and Fraud” outlining risks involved here.

Several larger Canadian marijuana companies do trade on major U.S. stock exchanges including Tilray, Cronos, Canopy, and Aurora Cannabis.  In October, Canada became the first developed country to legalize recreational marijuana, generating additional excitement around these firms.  However, these companies only serve the Canadian market – they’re not selling marijuana in the U.S.  Also, investing in single stocks, particularly in a budding sector, involves additional risks.  Which brings us to marijuana ETFs.  While there still isn’t a bitcoin ETF, there is a pure play marijuana ETF listed in the U.S. – the ETFMG Alternative Harvest ETF (ticker MJ – great ticker!).  You’ll recognize some of its holdings:


Through an end-around which you can read about here, this ETF is available to trade in the U.S. and currently has over $600 million invested.  According to the ETF’s summary prospectus, it invests in:

“Companies across the globe, including U.S. companies, that (i) are engaged in the legal cultivation of cannabis, or the legal production, marketing or distribution of cannabis products for medical or non-medical purposes; (ii) engage in the lawful creation, marketing or distribution of prescription drugs that utilize cannabinoids as an active ingredient; (iii) trade tobacco or produce tobacco products, such as cigarettes, cigars or electronic cigarettes; (iv) produce cigarette and cigar components, such as cigarette paper and filters; or (v) engage in the creation, production and distribution of fertilizers, plant foods, pesticides or growing equipment to be used in the cultivation of cannabis or tobacco.”

A holding in this ETF that always garners a few chuckles is Scotts Miracle-Gro, who purchased one of the top hydroponics distributors earlier this year (hydroponics can be used to help cultivate marijuana crops).  It should be noted there are still some concerns regarding the custody of securities held in this ETF.  There’s essentially the same issue here as described earlier with banking services for marijuana companies.  From’s Lara Crigger:

“Custodians tend to be large, well-established banks, such as BMO, BNY Mellon and U.S. Bank. Federally licensed and chartered, they’re staid, trusted institutions with the resources on hand to buy and sell large quantities of securities as needed.  As such, these banks are reticent to run afoul of federal laws, which prohibit the production and sale of marijuana, and which classify any pot-related financial transaction as money laundering.”

I’m not going to belabor the potential custody issue, but would simply suggest reading this.

There is also the AdvisorShares Vice ETF (ticker symbol is “ACT” for “alcohol, cannabis, and tobacco”).  This ETF takes a different approach by focusing on alcohol and tobacco companies, along with marijuana companies pursuing medical uses for the drug or other legal activities (such as Scotts Miracle-Gro).  I spoke with the portfolio manager of this ETF, Dan Aherns, shortly after this ETF launched if you’d like a deeper dive.  The rationale behind investing in alcohol companies is that several have acquired stakes in marijuana companies this year with the idea of offering THC-infused beverages.  For example, Molson Coors Brewing Co. recently created a joint partnership with a Canadian marijuana producer.  As far as owning tobacco companies, the reasons are pretty clear.  Kris Monaco, whose firm actually manages the index behind the ETFMG Alternative Harvest ETF, told me this earlier in the year:

“The entire tobacco industry is built on recreational smoking of leaves in paper tubes and that’s what they do. So when you think of it in that context, what else will tobacco companies do when recreational consumption of cannabis becomes more broadly legal? As a matter of fact, big tobacco isn’t even waiting for that to happen. Just about every major tobacco company has acquired an e-cigarette or an e-vapor company or has developed their own technology in that space and that technology is considered to be the preferred delivery mechanism or the preferred delivery system for cannabis users.”

Whether MJ or ACT, if you’re interested in playing the marijuana space, an ETF provides instant diversification.  Given the number of smaller startup companies involved in this space, selecting the winners and losers could pose a significant challenge.  An ETF provides a one-stop shop to play the marijuana theme.

In terms of the investment case, the potential upside surrounding recreational marijuana seems clear.  On the medical side, ETFMG paints the opportunity:

“Medical marijuana is used in the treatment of more than a dozen diseases and disorders, and the list continues to expand. Many states have legalized medical marijuana to treat patients suffering from cancer, Alzheimer’s Disease, Parkinson’s Disease, multiple sclerosis, HIV/AIDS, Crohn’s Disease, seizures, PTSD, and many others. Already, there are FDA approved drugs that are derived from natural or synthetic cannabinoids, such as delta-9- tetrahydrocannabinol (THC) and cannabidiol (CBD), and more are in clinical trials. Biopharmaceutical companies see the potential of cannabinoid-based medications as replacements for opioid drugs, which are highly addictive and have led to prescription drug abuse.”

That said, while support for marijuana legalization appears moving in the right direction, obviously the regulatory backdrop presents significant risks.  As long as marijuana is illegal at the federal level – or at least until the STATES Act passes – the U.S. marijuana industry will continue facing headwinds.

There are also concerns over valuations of companies involved in the space.  There’s a bit of a gold (green) rush mentality right now.  From Jamie Catherwood:

“The craze surrounding cannabis companies provides further testament to the pitfalls of human nature. Companies with less than $100M in revenues have market capitalizations greater than companies like Harley Davidson, and Michael Kors.”

The last time there was this much buzz over a prospective investment was bitcoin.  While bitcoin may still work out longer-term, it’s not looking so good right now.  The same could happen with marijuana.  At the end of the day, more marijuana can always be grown.  It’s fairly easily cultivated.  Too much supply could be a problem.  Even if legalized, successful distribution of recreational marijuana will come down to branding – like with orange juice or whiskey.  Opportunity clearly exists in medicinal marijuana, but that too will face similar branding and distribution challenges as traditional pharmaceuticals.

If you’d rather avoid the stress of investing in this space, another alternative would be to simply follow Telsa Founder Elon Musk’s lead and just enjoy the product – assuming you’re in a state where it’s legal, of course.